The Moroccan Pavilion Shines at the International Agricultural Show in Paris: A Record Turnout Showcasing the Kingdom’s Agricultural Leadership

At this very moment, the Moroccan pavilion at the International Agricultural Show in Paris is witnessing an overwhelming influx of visitors and professionals, reflecting Morocco’s distinguished position in the global agricultural sector. This strong presence serves as clear evidence of the Kingdom’s success, under the leadership of His Majesty King Mohammed VI, in enhancing the competitiveness of its agricultural sector. This achievement is driven by ambitious strategies, particularly the “Green Generation 2020-2030” plan, which aims to promote sustainable development, improve the quality of national agricultural products, and support cooperatives producing local products.

A Pavilion Showcasing Morocco’s Rich Agricultural Diversity..

The Moroccan pavilion features a wide range of agricultural products that highlight the country’s rich and diverse agricultural heritage. From olive oil and argan to dates and saffron, these products capture the attention of visitors thanks to their high quality and adherence to international standards. The pavilion also emphasizes local products that have gained global recognition, thanks to the efforts of Moroccan farmers and the state’s support, as well as the continuous assistance provided by the Agricultural Development Agency to cooperatives, fostering quality and innovation in this vital sector.

International Recognition of Moroccan Product Quality

The interest in the Moroccan pavilion is not limited to visitors; it extends to professionals and investors who have expressed their admiration for the quality of the displayed products and the investment opportunities offered by Morocco’s agricultural sector. This strong Moroccan presence provides a valuable opportunity to strengthen international partnerships and open new markets for Moroccan agricultural exports in Europe and beyond.

Morocco: A Leading Agricultural Model

This prominent participation in the International Agricultural Show in Paris highlights Morocco’s leadership in sustainable agriculture, particularly in the face of global climate challenges. The Kingdom stands as a model thanks to its adoption of smart agricultural practices, reliance on modern technologies, and efficient management of water resources, while also focusing on empowering small farmers and supporting agricultural cooperatives.

A Strong Presence Reflecting the Success of Morocco’s Agricultural Vision

The large turnout at the Moroccan pavilion at this international event reaffirms the success of Morocco’s agricultural vision, which has successfully balanced productivity with sustainability, making agriculture a key driver of economic and social development. This significant presence is expected to unlock new opportunities for Moroccan products in global markets, further cementing Morocco’s status as a major player in the international agricultural landscape.

A High-Level Moroccan Delegation Led by the Minister of Agriculture

A high-level Moroccan delegation, led by the Minister of Agriculture, Maritime Fisheries, Rural Development, and Water and Forests, Mr. Ahmed El Bouari, is participating in this prestigious event. The delegation includes professionals, investors, and prominent figures from various sectors, all sharing strong ties with both Morocco and France. Organized by the Agricultural Development Agency, the Moroccan participation is marked by the presence of 30 exhibitors representing 76 agricultural cooperatives, comprising over 2,000 small farmers from different regions of the Kingdom. This offers visitors a rare opportunity to explore the diversity and authenticity of Moroccan agricultural products, showcasing the country’s rich agricultural heritage.

Akhannouch and Macron Inaugurate the Event..

On Saturday, when Prime Minister Aziz Akhannouch and French President Emmanuel Macron jointly cut the symbolic ribbon for this major event, they reaffirmed a shared vision that goes beyond the exhibition itself. Their gesture highlights a deeper collaboration that extends into key agricultural areas. Morocco’s recognition in Paris finds its echo at the International Agricultural Show in Meknes, where France will be the guest of honor at “SIAM Meknes 2025” next April. This strategic alignment between the two countries reflects a partnership that transcends mere trade exchanges, embracing joint efforts to tackle global agricultural challenges such as water scarcity, food security, and technological innovation.

Morocco: Centuries of Flavors

Within a 476-square-meter pavilion under the theme “Morocco: Centuries of Flavors”, the Kingdom proudly tells its inspiring agricultural story—a fusion of ancient traditions and cutting-edge technologies, of farmers’ expertise and researchers’ innovation. More than just a pavilion in an international exhibition, it is a window to the future, where agriculture serves as a pillar of sustainable development, a bridge between cultures, and a foundation for mutual cooperation in an increasingly interconnected world.

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